Magic CEO Alex Martins’ Open Letter to Season Ticket Holders
Magic CEO sent out a letter to season ticket holders explaining the Dwight Howard trade and trying to communicate the vision that the organization has for it’s *revised* future. What do you think? Full letter below…
As our faithful fans we feed off of your energy, and we sincerely thank you for your dedication and belief in this franchise. You are an integral part of our success.
As we set out in a new direction our path doesn’t change. Our goals remain the same. This team is a permanent fixture of this city, representing the amazing people who pour so much into the support of our team. We take great pride in what we mean to each and every one of our fans. It is with that understanding that we will continue to build our legacy with dignity and integrity. Our number one priority is, and always will be, bringing this great city of Orlando its first world championship.
The Orlando Magic is extremely fortunate to have an ownership family who is committed to a team you can be proud of on the court and in the community, continuing to put the resources into building a champion. As we stay true to our commitment, we look to the future of Magic basketball and what is best for this team and our fans. While change is never easy, we have strategically done what is necessary to put ourselves in position to achieve the long-term success this community deserves, maximizing our salary cap flexibility, while stockpiling draft selections.
A primary goal for our basketball team is to achieve long-term sustainability while maintaining a long-term vision. We feel this deal puts us in a position to begin building in that direction. In addition to the six players joining our team, we will be in a position to maximize our salary cap flexibility in the near future, as well as utilize the multiple draft picks we have acquired going forward.
Specifically as it relates to Dwight Howard, we had extensive conversations in regard to his future in Orlando, exhausting all possible options. At the end of the day, we were not able to receive a commitment from him beyond this season.
We certainly wish Dwight well and congratulate him on all his achievements in Orlando. The Magic posted the fourth best record in the NBA over the last five years, trailing just the L.A. Lakers, Boston Celtics and San Antonio Spurs. Dwight was a six-time All-Star and named All-NBA First Team each of the last five years, while also finishing as the Most Valuable Player runner-up in 2011. His popularity in Orlando was certainly unprecedented and we thank him for being a part of Magic history.
We feel we have everything we need in Orlando to be successful, from financially committed ownership to first-class facilities to outstanding basketball leadership to fans with great passion who truly care. We look forward to this next chapter of Magic basketball and remain committed to our mission: To be world champions on and off the court, delivering legendary moments every step of the way.
Chief Executive Officer